3rd edition of the Tourist Guide "A motorway through the heart of Normandy"


This year again, the users of the A28 Rouen - Alençon motorway can count on Alis to help them discover Normandy's natural and cultural heritage. To this end, the 2008 edition of the tourist guide (3rd edition, produced in partnership with the Paris - Normandie Newspaper), is available free of charge from all toll barriers on entry to the motorway as of XX May.

Therefore, reading through the 40 illustrated pages, this French/English bilingual guide, with a print run of 100 000 copies, invites the motorist to discover the best tourist attractions, cultural and natural, signposted along the route of the motorway. The 2008 edition includes, in addition, its share of new features:

• Now systematically presented in a double page format, the description of each tourist attraction (about fifteen in total, all easily accessible from the motorway), has in addition a "Did you know?" section where tips are given on how to get the most from your visit; a sure way of making it one to remember...

• The "Where to stay" section proposes many ideas for places to stay whilst visiting the region, that are original; from restaurants proposing mouth watering local cuisine to cosy or grand gust houses typical of Normandy. Contact information is provided so that you may obtain information before your journey or to make an immediate reservation.

• A free competition - 4 questions about the cultural and natural heritage of Normandy - will allow 3 lucky participants to win a break for two with the participation of the tourist offices of the Eure, Orne and Calvados Departments. A full board two day break for two can be won in a charming country residence or chateau hotel or guest house.

• Finally, there are two pages giving advice on motorway driving... AND on taking a break during the journey. In effect, falling asleep at the wheel remains the N°1 cause of accidents on motorways. "Know how top take a break" is a golden rule in terms of driving safely on the motorway.